October, Bracknell, UK – Wave2 is proud to announce the official release of their Wave2 Dynamic Publishing Solution, the 3rd generation of this world-renowned automation service.
The Wave2 Dynamic Publishing Solution allows any authorized user across an organization to build and customize marketing and advertising materials for ANY channel or distribution outlet. All without incurring significant studio or agency costs while maintaining full control over brand management. Brand protection and creative integrity are assured throughout the entire process.
The Dynamic Publishing Solution, which is generally considered to be the next generation of the “web-to-print” workflow process, is rapidly gaining popularity as a cost-effective way to automate the creation of marketing content. It is used by some of the biggest brands around the globe.
The Wave2 Solution has become a “must-have” for any organization that wants to reduce their costs of creative production. With Wave2, advertising and marketing campaigns can cost effectively be extended to multiple channels including digital, print, and video.
Driven by customer input and global market trends, this 3rd generation brings significant new features to the table, including:
Mike Moore, CEO of Miles 33, said “Brands want to focus on providing a consumer journey that is personal, inspiring and seamless across all channels – and do so in a timely fashion, on trend and style while keeping creative costs low. Wave2 lets them achieve that.”