Wave2 Blog How 5G will impact your advertising Content consumption on the smartphone and 5g technology are on a collision course – 5G is coming and will change digital advertising in many ways
Wave2 Blog Going Beyond mere “web-to-print” . . .multi-channel Dynamic Publishing is here. The term “Web-to-print, also known as “Web2Print”, is has become somewhat old and outdated, mostly thanks to the rapid rise of the multi-channel marketing activities most brands are engaged in today.
Wave2 Blog Google to revamp ad units for mobile devices The technology giant, in recognition of the ever growing mobile user game, has announced several changes to their ad units. The changes will also see more options for marketers for use on YouTube, Google Maps and the Discovery platform.